Claire Bodenes Cake Artisan
Ethereal Edibles
Claire Bodenes - Cake Artisan redefines event cakes, transforming them into breathtaking works of edible art inspired by the delicate beauty of botanicals. With a focus on bespoke designs, Claire’s creations go beyond traditional cake decoration, offering modern, ethereal pieces that captivate the senses and tell your unique story.
Since 2009, Claire has been perfecting her craft, specialising in wedding and celebration cakes that blend intricate floral designs, innovative textures, and carefully curated color palettes. Each cake is a one-of-a-kind masterpiece, tailored to create the perfect culinary experience for her clients across Sydney and beyond.
Scope
Brand Strategy
Brand Identity
Digital + Print Collateral
Social Media
Collaborators
Videography: Max Ravier
Photography: Sunstone Studio & Max Ravier
Photography Studio: Better Brands Co
Who Is Claire Bodenes?
Claire Bodenes is more than a cake designer; she’s a storyteller, translating her clients' visions into edible works of art. Inspired by the elegance of nature, Claire crafts cakes that are as much about visual delight as they are about taste. Her approach blends timeless artistry with modern design, creating a signature style that evokes sophistication and creativity in every slice.
Claire's emphasis on floral details and a minimalist aesthetic allows her cakes to stand out, making each piece a celebration of individuality, beauty, and imagination. Whether for weddings, celebrations, or unforgettable events, her work turns moments into memories.
Our Approach
The challenge: to design a brand identity as refined and memorable as Claire’s cakes themselves. Claire Bodenes - Cake Artisan needed a visual language and brand strategy that encapsulated her ethos of timeless elegance and modern artistry.
We focused on creating a brand that feels elevated, personal, and effortlessly sophisticated. The minimalist logo, with its uppercase typography, reflects the confident and high-end narrative of the brand, while simple yet refined design elements create a lasting impression.
Messaging highlights the unique artistry behind each cake, emphasising Claire’s commitment to translating personal stories into bespoke culinary creations. The collateral, both digital and print, was designed to echo the ethereal quality of her work, ensuring every touchpoint feels as exquisite as the cakes themselves.
The Brand in the Making
Every detail of the brand was crafted to reflect the delicate balance of nature and artistry that defines Claire’s cakes. The elegant logo and thoughtfully designed collateral evoke a sense of timeless beauty, while soft, botanical-inspired colour palettes and refined typography speak to the modern aesthetic of the brand.
Imagery captures the intricate floral details and textured finishes of Claire’s designs, showcasing their artistry and originality. Together, these elements create a cohesive identity that is both understated and impactful—perfectly mirroring the essence of Claire Bodenes - Cake Artisan.
The End Result
Claire Bodenes - Cake Artisan launched as a brand that celebrates the beauty of storytelling through edible art. Collaborating with Claire to bring her vision to life was a joy, and we’re proud to see her brand resonate with clients who value sophistication, creativity, and unforgettable experiences.
This is more than cake—it’s an artistic expression, a celebration of individuality, and a culinary journey that lingers in both taste and memory. Claire’s work continues to inspire, transforming every event into a moment of beauty and indulgence.
Kind words from Claire
“I can’t recommend Sunstone Studio highly enough! Jess and the team are incredibly creative, hardworking and professional and have been completely instrumental in turning my fledgeling business into a reality. I found the process of working with Jess to be such an effortless collaboration. Her ability to take my (often poorly expressed!) ideas and run with them to create designs far better than anything I had visualised was a source of inspiration for me to push my own ambitions for my business to new levels.I wouldn’t hesitate to recommend Sunstone Studio to anyone looking for a team of passionate, creative professionals to take their business to the next level. Thanks so much Jess for all your amazing work!”
Claire Bodenes - Founder