Amelia Botanica
Where nature meets empowerment
Amelia Botanica is a holistic naturopathy practice dedicated to helping women and their families achieve optimal wellbeing. With a foundation in natural ingredients, essential nutrients, and lifestyle enhancements, Amelia supports her clients on a transformative journey toward balance and vitality. Her mission is to empower each individual to connect with their highest frequency, fostering a sense of harmony, consciousness, and resilience.
Scope
Brand Development
Identity Design
Social Media Marketing & Assets
Brand Photoshoot
Who Is Amelia Botanica?
Amelia Botanica is a reflection of nature’s elegance and the gentle strength it provides. Guided by a passion for supporting women and their families, Amelia offers professional care with a personal touch, inspiring her clients to embrace a lifestyle rooted in health and empowerment. The brand celebrates the nurturing connection between nature and self-discovery, embodying softness, strength, and transformation.
Our Approach
Our collaboration with Amelia Botanica was centered on creating a visual identity that aligns with her holistic philosophy. Drawing inspiration from botanical elegance, we developed a clean, modern brand design that blends simplicity with sophistication. The submark—a blend of a seashell, flower, and feminine curves—serves as a subtle nod to the brand's name, symbolising care, growth, and the self-enhancing essence of Amelia’s work.
The Brand in the Making
Amelia Botanica’s branding journey was rooted in the desire to create an identity that felt as organic and authentic as her approach to wellbeing. We explored soft, natural color palettes, timeless typography, and subtle textures inspired by nature. Every element was meticulously crafted to represent Amelia’s values: nurturing care, holistic empowerment, and professional expertise. From concept sketches to the final design, each decision reflected her commitment to providing a space of trust and transformation for her clients.
The End Result
The final brand identity is a seamless blend of nature’s grace and modern refinement. With a thoughtful balance of elegance and practicality, the visual design conveys Amelia Botanica’s nurturing ethos and commitment to empowering her clients. The submark and overall branding create a timeless and approachable aesthetic, fostering trust and connection with her audience.
Kind words from Amelia Botanica
“Jess is wonderful to work with! Jess took my vision and totally transformed it into something so special. Her wealth of knowledge has helped me so much with building my business and I cannot recomend her enough. I will definitely be using Sunstone for every design need that I may have. Thank you Jess!
Amelia Hetherington - Founder