Maison Élan
Where quiet luxury meets intentional living.
Maison Élan is a brand built on elegance, restoration and deeply felt connection — and our role was to translate that essence into a visual and digital experience that feels as calm, considered and luxurious as stepping into the studio itself.
Scope
Brand Strategy
Brand Identity
Website
Packaging
Photography & Videography
Videographer: Ellie Bobbie
Second Photographer: Maddie Bronger
Who Is Maison Élan?
Founded by Ingrid, Maison Élan is a boutique wellness sanctuary designed to nurture the whole self through mindful movement, refined rituals and an atmosphere of softness and depth. It is a space where clients feel empowered, supported and seen - a harmonious blend of elegance, grounding and genuine human connection. A place that feels like home, yet elevated.
Our Approach
At Sunstone Studio, our vision was to encapsulate this feeling of quiet luxury through a brand identity anchored in warmth, simplicity and intention. We crafted a full brand ecosystem - from identity to website, from photography to packaging - ensuring every touchpoint mirrored Ingrid’s vision for an elevated, soulful wellness experience.
The design direction draws on soft neutrals, delicate typography and understated sophistication. Every detail was considered to evoke stillness, spaciousness and clarity - the same feelings clients experience when they enter the studio.
Across photoshoots and videography, we captured the essence of Maison Élan through gentle movement, warm light, thoughtful composition and an editorial sensibility that honours the brand’s refined spirit.
The Brand in the Making
Building the Maison Élan brand meant weaving together emotion, environment and intention. We leaned into organic textures, fluid lines and a muted colour palette to embody the studio’s ethos of modern sanctuary. The visual language invites the viewer to slow down, breathe deeper and reconnect — embodying the studio’s mission of mindful transformation.
The website was crafted to feel serene and intuitive, offering a seamless journey through the brand’s philosophy, services and storytelling. Each page mirrors the studio’s physical atmosphere: open, curated and beautifully considered.
The End Result
A brand that feels luxurious yet grounded, soft yet defined — a true reflection of Ingrid’s heart and vision. Maison Élan now holds a distinct place within the wellness landscape: a sanctuary for restoration, elegance, growth and connection. The refined community that continues to gather around the brand is a testament to its emotional resonance and enduring beauty.
Working with Ingrid has been an absolute blessing — her warmth, clarity and soul-led vision shaped a project that felt inspiring from beginning to end.
Maison Élan: a brand crafted with intention, elegance and deep human feeling.
Kind Words from Ingrid (Founder)
From the very first moment I experienced Sunstone Studio, I knew it was something truly special. Jess has created more than just a service, she has created a sanctuary filled with care, love, and intention. Every detail speaks to her passion and her unwavering commitment to excellence.
The quality of her work is simply outstanding. You can feel the professionalism in every interaction, yet what makes it exceptional is the warmth and heart Jess brings to everything she does. She has a way of making you feel genuinely seen, cared for, and valued. It’s rare to come across someone who balances such a high level of skill with such authentic kindness.
Jess pours her whole self into Sunstone Studio, and it shows. Whether it’s the thoughtful touches, the seamless service, or the uplifting energy she brings, every experience leaves you feeling better than when you arrived.
Sunstone Studio is a reflection of Jess herself. Elegant, nurturing, professional, and deeply inspiring. I cannot recommend her enough.