
The Tenth House
Thoughtful Living, Beautiful Giving
The Tenth House is a carefully curated collection of eco-friendly, artisan-made cards designed to inspire a more thoughtful, sustainable way of living. Founded on a deep belief in community, craftsmanship, and connection to the planet, The Tenth House invites you to choose cards that carry meaning, purpose, and heart.
Every card has been lovingly selected for its sustainable qualities and ability to support local makers—creating a brand experience that’s rooted in kindness, authenticity, and mindful impact.
Scope
Brand Development
Brand Identity Design
Visual Direction
Content Creation
Packaging
Who Is The Tenth House?
The Tenth House is more than a gifting destination—it’s a movement towards living with greater purpose. Behind the brand is a founder whose warmth and passion for sustainability radiate through every choice made.
By celebrating artisans, valuing quality, and choosing slow, conscious production, The Tenth House honors beauty that lasts and giving that feels good. It’s about everyday rituals, meaningful connections, and creating positive change, one card at a time.
Our Approach
At Sunstone Studio, we had the joy of partnering with The Tenth House from the very beginning. Our goal was to create a brand identity that felt just like the founder herself: warm, grounded, and quietly powerful.
Through a soft, organic colour palette and refined, timeless typography, we developed a visual identity that balances simplicity with soul. The brand voice and creative direction were shaped to evoke a feeling of stepping into a slower, more beautiful world—a world where every purchase carries purpose.
Photography styling was crafted in collaboration with @sourcedstylingstudio to reflect the brand’s earthy, authentic spirit.
The Brand in the Making
The creation of The Tenth House was a true exercise in thoughtful detail. Every design decision—tone, colour, texture, and imagery—was made with intention, mirroring the care and consideration that defines the brand.
We wanted the identity to feel like a sanctuary: calm yet inspiring, refined yet relatable. Through our collaborative process, we brought to life a brand that feels deeply aligned with its mission—supporting conscious living, supporting community, and creating beauty that lasts.
The End Result
The final brand identity for The Tenth House is a true reflection of its soul: intentional, heartfelt, and effortlessly beautiful.
From visual storytelling to digital presence, every touchpoint invites customers into a world of slower living and more meaningful giving. It's a brand that doesn't just sell cards—it offers a better way to live, connect, and care.